Bella Dahl: Crafting Comfort into Luxury – The Ultimate Black Friday Shopping Guide
As the golden hour bathes the Pacific Coast Highway in a warm glow, a group of friends laughs over tacos at a Malibu food truck. One wears a soft linen Short Sleeve tee in sun-bleached coral, another a flowy Tencel™ Midi Dress that sways with her every step, and a third layers a cropped Sweater over high-waisted Joggers—all bearing the subtle craftsmanship of Bella Dahl. For over a decade, this Los Angeles-born brand has redefined what it means to “dress comfortably” by merging the laid-back spirit of California with the kind of quality that turns everyday pieces into lifelong favorites. It’s not just clothing; it’s a celebration of life’s unscripted moments, wrapped in fabrics so soft you’ll forget you’re wearing them. And this Black Friday, Bella Dahl is opening the doors to its most generous sale yet, inviting you to bring home a piece of California’s effortless elegance at prices that feel like a gift. Whether you’re updating your wardrobe for the seasons, shopping for holiday gifts, or simply investing in pieces that make you feel your best, https://www.belladahl.com/ is your destination for comfort, style, and unbeatable savings.
To truly understand Bella Dahl’s magic, you have to go back to its roots. Founded in 2010 by two lifelong friends—both native Angelenos who grew up surfing in Venice and shopping in Silver Lake—the brand was born from a simple frustration: why did “comfortable clothes” have to look frumpy, and “stylish clothes” have to feel restrictive? They set out to create a line that checked both boxes, drawing inspiration from the women around them: the artist who wears a button-down to her studio and then to a gallery opening, the mom who runs errands in Joggers but still wants to feel put-together, the traveler who packs one dress that works for a beach day and a dinner out. From the start, Bella Dahl’s mission was clear: “Clothes that move with you, not against you.”
That mission quickly evolved into a commitment to sustainability, too. In a fashion industry known for waste and fast trends, the brand made a bold choice: to prioritize eco-conscious materials and ethical production from day one. Today, 95% of Bella Dahl’s fabrics are sourced from sustainable suppliers, and every garment is cut, sewn, and finished in Los Angeles—reducing carbon emissions from shipping and supporting local artisans. It’s a philosophy that resonates with modern consumers, who are tired of buying clothes that fall apart after a few washes or end up in landfills. “We don’t make ‘seasonal pieces,’” says co-founder Maria Sanchez. “We make pieces that stay with you—through coffee stains, beach trips, and everything in between. And we want to do that without hurting the planet.”
The Fabric Revolution: Why Bella Dahl Feels Like a Second Skin
If there’s one thing that sets Bella Dahl apart from every other casual brand, it’s the fabric. Walk into any of their pop-up shops in Los Angeles or New York, and the first thing you’ll notice is people touching the clothes—running their fingers over Tees, squeezing Sweaters, and draping Dresses over their arms. It’s not just curiosity; it’s a physical reaction to fabric that feels almost luxurious in its softness. But this isn’t by accident. Bella Dahl’s design team spends months each year researching and testing materials, rejecting dozens of samples before finding the perfect blend for each style.
Take their signature Tencel™ Lyocell, for example. Derived from sustainably harvested eucalyptus and birch wood pulp, this fiber is produced using a closed-loop process—meaning 99% of the solvents used in production are recycled and reused. But what makes it a game-changer for clothing is its texture: silky smooth, lightweight, and breathable, with a drape that flatters every body type. Unlike cotton, it doesn’t wrinkle easily, and unlike polyester, it’s biodegradable. Bella Dahl uses Tencel™ in everything from Midi Dresses to Pants, often blending it with organic cotton for added softness or linen for a more structured look. “Tencel™ is our secret weapon,” says fabric designer Lisa Chen. “It’s the closest thing we’ve found to a ‘perfect fabric’—it’s kind to the planet, kind to your skin, and looks amazing.”
Organic cotton is another staple in the Bella Dahl lineup, and for good reason. Grown without harmful pesticides or synthetic fertilizers, it’s not only better for farmers and the environment but also softer and more durable than conventional cotton. The brand’s 100% organic cotton Tees are a customer favorite, with a relaxed fit and a hand-washed finish that gives each one a unique, lived-in feel. “I have three of the organic cotton Long Sleeves tees,” writes customer Sarah M. in a review. “I wear them to work, to the park with my kids, and even to bed. They’ve held up for two years, and they’re still as soft as the day I bought them.”
For cooler weather, Bella Dahl turns to recycled wool and cashmere blends. The recycled wool is sourced from leftover fabric scraps from luxury brands, giving new life to materials that would otherwise go to waste. Blended with a touch of cashmere, it creates Sweaters that are warm without being bulky—perfect for layering over Tees or under Jackets. The brand’s chunky knit crewneck, available in colors like charcoal gray and cream, has become a fall staple, with customers raving about its ability to transition from the office to weekend hikes. “I wore mine skiing in Lake Tahoe and it kept me warm, but I also wore it to a dinner party with a skirt,” says influencer Emma Taylor. “That’s the beauty of Bella Dahl—their clothes don’t have rules.”
Even the smallest details matter when it comes to fabric. Bella Dahl uses enzyme washing on many of its pieces, a natural process that breaks down the fibers to create a softer texture without harsh chemicals. Hand-dyeing is another signature technique, with artisans in Los Angeles applying dyes in small batches to create unique color variations. A “sand” colored Button-Down might have subtle hints of beige on one side and pale gold on the other, making each piece one-of-a-kind. “We want our clothes to feel personal,” says Sanchez. “Like they were made just for you.”
Wardrobe Essentials: Building Your Perfect Bella Dahl Collection
Bella Dahl’s collection is designed to be mix-and-matchable, so you can create endless outfits with just a few key pieces. Whether you’re a minimalist who prefers neutral tones or someone who loves bold prints, there’s something for everyone. Below, we break down the brand’s core categories, highlighting must-have styles and how to wear them—plus exclusive Black Friday deals you won’t want to miss.
Tops: The Foundation of Every Outfit
No wardrobe is complete without great tops, and Bella Dahl’s selection is second to none. From classic Tees to polished Button-Downs, each style is designed to be versatile, comfortable, and stylish.
Button-Downs are the brand’s claim to fame, and for good reason. Available in Short Sleeves, Long Sleeves, and Sleeveless variations, they’re made from a blend of Tencel™ and organic cotton that’s crisp enough for the office but soft enough for casual days. The “Venice Button-Down,” a customer favorite, features a relaxed fit, slightly gathered cuffs, and a curved hem that looks great tucked in or left out. It comes in a range of hand-dyed colors, including dusty blue, sage green, and terracotta. Pair it with straight-leg Pants and loafers for a business-casual look, or with denim Shorts and sandals for a weekend brunch. During Black Friday, this style will be 30% off—so it’s the perfect time to stock up on multiple colors.
Tees are another Bella Dahl staple, with options for every season. The “Malibu Tee” is a Short Sleeve style made from 100% organic cotton, with a crew neck and a slightly cropped fit. It’s available in solid colors like ivory, black, and rose, as well as subtle prints like striped and polka dot. The “Santa Monica Tee” is a Long Sleeve version, ideal for layering under Sweaters or Jackets. Both styles are machine-washable and get softer with every wash. “I have the Malibu Tee in five colors,” says customer Jessica L. “They’re the only tees I wear—they don’t cling, they don’t fade, and they go with everything.”
For warmer weather, the Sleeveless tops are a must. The “Laguna Tank” is a flowy style made from rayon, with a V-neck and a ruffled hem that adds a feminine touch. It’s perfect for pairing with high-waisted Skirts or Shorts, and it comes in vibrant prints like floral and tropical. The “Catalina Tank” is a more structured option, made from Tencel™ and organic cotton, with a scoop neck and a fitted silhouette. It’s great for tucking into Pants for a polished look. Both styles will be on sale for up to 40% off this Black Friday.
To explore the full range of tops and find your new favorites, head to https://www.belladahl.com/ and use the code “TOPS25” for an extra 25% off sale items.
Bottoms: Comfort Without Compromise
Gone are the days of choosing between comfortable bottoms and stylish ones. Bella Dahl’s Pants, Joggers, Shorts, and Skirts are designed to be both, with fabrics that move with you and fits that flatter.
Joggers are a relatively new addition to the Bella Dahl lineup, but they’ve quickly become a bestseller. The “Hollywood Jogger” is made from a blend of Tencel™ and cotton, with an elastic waistband, drawstring, and tapered cuffs. They’re soft enough for lounging but structured enough for running errands or meeting friends. Available in colors like gray, black, and navy, they pair perfectly with Tees and Sweaters. “I wear these Joggers every Sunday,” says customer Mike T., who bought a pair for his wife. “She looks put-together, but she says they feel like pajamas. Win-win.”
Pants come in a variety of fits to suit every body type. The “Beverly Hills Straight-Leg Pant” is a high-waisted style made from Tencel™, with a tailored fit that elongates the legs. It’s available in black, khaki, and olive, and it’s perfect for the office or a night out. The “Pasadena Wide-Leg Pant” is a more relaxed option, with a flowy silhouette and a wide leg that’s on-trend but timeless. Made from linen and cotton, it’s breathable and lightweight—ideal for summer. Both styles will be 35% off during Black Friday, with free shipping on orders over $50.
Shorts are a summer essential, and Bella Dahl’s options are anything but basic. The “Venice Denim Short” is a high-waisted style made from washed denim, with a frayed hem and a relaxed fit. It comes in light, medium, and dark wash, and it pairs perfectly with Tees and Tanks. The “Malibu Linen Short” is a more casual option, made from 100% linen, with an elastic waistband and a flowy silhouette. It’s available in colors like white, beige, and coral, and it’s great for beach days or picnics. During Black Friday, both styles will be up to 50% off—so you can stock up for next summer.
Skirts are another versatile option, with styles for every occasion. The “Santa Barbara Midi Skirt” is a pleated style made from Tencel™, with a high waist and a flowy hem that sways when you walk. It comes in solid colors like black and navy, as well as printed options like floral and striped. The “Laguna Mini Skirt” is a shorter style, made from organic cotton, with a ruffled hem and a playful print. Both styles pair perfectly with Button-Downs and Tees, and they’ll be on sale for 30% off this Black Friday.
Dresses: Effortless Elegance in Every Hemline
If there’s one category where Bella Dahl truly shines, it’s dresses. From Short Dresses to Long Dresses, each style is designed to make you look and feel your best—without any fuss.
Short Dresses are perfect for summer, with playful silhouettes and vibrant prints. The “Cabo Mini Dress” is a flowy style made from rayon, with a V-neck, ruffled sleeves, and a floral print. It’s great for beach days, music festivals, or backyard barbecues, and it pairs perfectly with sandals and a straw hat. The “Tulum Mini Dress” is a more structured option, made from Tencel™ and cotton, with a fitted bodice and a flared skirt. It comes in solid colors like white and black, and it’s ideal for date nights or brunch with friends. Both styles will be 40% off during Black Friday.
Midi Dresses are the most versatile of the bunch, with styles that work for work, weekends, and everything in between. The “Baja Midi Dress” is a customer favorite, made from Tencel™, with a V-neck, empire waist, and a flowy hem that hits just below the knee. It comes in hand-dyed colors like sand, blue, and green, and it’s perfect for pairing with sneakers for a casual look or heels for a more formal one. “I wore this dress to my sister’s wedding, and I got so many compliments,” writes customer Amanda K. “It’s comfortable enough to dance in, and it looks expensive—no one believed me when I told them how much I paid.”
Long Dresses are for special occasions, and Bella Dahl’s options are elegant without being over-the-top. The “Monterey Maxi Dress” is a floor-length style made from chiffon, with a halter neck, empire waist, and a printed skirt. It’s perfect for weddings, proms, or beach vacations, and it comes in stunning prints like tropical and bohemian. The “Big Sur Maxi Dress” is a more understated option, made from Tencel™, with a crew neck, slit hem, and solid color. It’s great for formal events or dinner parties, and it pairs perfectly with a statement necklace. Both styles will be 35% off this Black Friday, with free alterations available for online orders.
Jumpsuits and Rompers are a great alternative to dresses, with the same effortless style but more coverage. The “Palm Springs Jumpsuit” is a wide-leg style made from Tencel™, with a V-neck and a cinched waist. It comes in solid colors like black and navy, and it’s perfect for the office or a night out. The “Joshua Tree Romper” is a playful style made from rayon, with a floral print and a ruffled hem. It’s ideal for summer days, and it pairs perfectly with cowboy boots or sandals. Both styles will be on sale for up to 45% off during Black Friday.
Outerwear: Warmth and Style for Cooler Days
When the temperature drops, Bella Dahl’s outerwear keeps you warm without sacrificing style. From lightweight Jackets to cozy Coats, each piece is designed to layer perfectly with the rest of your collection.
The “Venice Denim Jacket” is a classic style made from washed denim, with a cropped fit, button front, and patch pockets. It’s soft enough to wear over Tees and Tanks, and it pairs perfectly with Dresses and Pants. Available in light and dark wash, it’s a timeless piece that will last for years. During Black Friday, this jacket will be 30% off—so it’s the perfect time to add it to your wardrobe.
Sweaters are a fall and winter essential, and Bella Dahl’s options are warm, soft, and stylish. The “Aspen Crewneck” is a chunky knit style made from recycled wool and cashmere, with a relaxed fit and ribbed cuffs. It comes in colors like cream, gray, and burgundy, and it’s perfect for layering over Tees or under Jackets. The “Vail V-Neck” is a more fitted option, made from merino wool, with a deep V-neck and a sleek silhouette. It’s great for pairing with Button-Downs for a polished look. Both styles will be 40% off this Black Friday.
Coats are for the coldest days, and Bella Dahl’s options are both warm and elegant. The “Lake Tahoe Wool Coat” is a longline style made from 100% wool, with a lapel collar, button front, and deep pockets. It comes in black and camel, and it’s perfect for formal events or everyday wear. The “Yosemite Puffer Coat” is a more casual option, made from recycled polyester, with a quilted design and a hood. It’s lightweight but warm, and it comes in colors like navy and olive. Both styles will be 35% off during Black Friday, with free shipping on all orders.
Real Women, Real Style: Bella Dahl Customer Stories
At the end of the day, the best way to understand Bella Dahl’s appeal is to hear from the women who wear their clothes every day. Below are just a few of the thousands of customer stories that highlight why this brand has become a favorite among so many.
“I’m a busy mom of two, and I don’t have time for complicated outfits. Bella Dahl’s Joggers and Tees are my go-to—they’re comfortable enough to chase my kids around the park, but I still feel put-together when I run into friends. I recently bought the Venice Button-Down, and I wear it to parent-teacher conferences and then to dinner with my husband. It’s the most versatile piece I own.” — Jennifer, 38, Chicago
“As a freelance graphic designer, I work from home most days, but I still like to dress nicely—it helps me stay productive. Bella Dahl’s Tencel™ Pants and Sleeveless tops are my uniform. They’re comfortable enough to sit at my desk all day, but I can easily throw on a Jacket and head to a client meeting. The quality is amazing, too—I’ve had some pieces for three years, and they still look like new.” — Sarah, 29, Portland
“I’m a travel blogger, so I need clothes that are lightweight, wrinkle-resistant, and versatile. Bella Dahl’s Midi Dresses are perfect— I can pack one dress that works for a beach day, a hike, and a dinner out. The Tencel™ fabric doesn’t wrinkle in my suitcase, and it dries quickly if I wash it by hand. I’ve worn my Baja Midi Dress in 10 different countries!” — Emily, 32, Los Angeles
“I’m plus-sized, and it’s hard to find clothes that are both stylish and comfortable. Bella Dahl’s extended size range is a game-changer—their Pants fit perfectly, their Dresses flatter my curves, and the fabric is so soft. I recently bought the Palm Springs Jumpsuit, and I wore it to my cousin’s wedding. I got more compliments than the bride!” — Maria, 42, Miami
Black Friday 2024: Everything You Need to Know
This Black Friday, Bella Dahl is pulling out all the stops to make sure you get the best deals on the pieces you love. Here’s everything you need to know to plan your shopping:
Sale Dates
The Black Friday sale will run from November 20 to December 2, 2024. But if you sign up for Bella Dahl’s newsletter, you’ll get early access starting November 18—so you can snap up your favorite pieces before they sell out.
Discounts
• All regular-priced items: 30% off • Selected bestsellers (including Button-Downs, Midi Dresses, and Joggers): up to 50% off • Sale items: extra 25% off with code “BLACK25” • New customers: $10 off your first order (no minimum purchase) • Free shipping on all orders over $50 (domestic and international)
Exclusive Offers
• Spend $200 or more: get a free Bella Dahl tote bag (made from recycled materials) • Spend $350 or more: get a free organic cotton Tee (your choice of color) • Limited-time flash sales: select styles will be 60% off for 24 hours only (follow Bella Dahl on Instagram for alerts)
Shopping Tips
1. Make a list: Before the sale starts, browse https://www.belladahl.com/ and save your favorite pieces to your wishlist. This will help you shop quickly and avoid missing out on items you love. 2. Check sizes: Bella Dahl’s sizing runs true to size, but if you’re unsure, check the size chart on each product page or contact customer service for help. 3. Act fast: Bestsellers like the Venice Button-Down and Baja Midi Dress sell out quickly during sales, so don’t wait to add them to your cart. 4. Use multiple codes: New customer discounts and sale item codes can be combined, so make sure to enter all applicable codes at checkout. 5. Take advantage of free shipping: If your order is under $50, add a small item like a pair of socks or a hair tie to qualify for free shipping.
Why This Black Friday Is the Perfect Time to Buy Bella Dahl
Bella Dahl’s clothes aren’t cheap—they’re an investment. But this Black Friday, you can get that investment at a fraction of the cost. Here’s why now is the best time to buy:
1. Quality that lasts: Unlike fast fashion, Bella Dahl’s pieces are designed to last for years. A Button-Down bought now will still be in your wardrobe in 2027, and a Sweater will keep you warm for countless winters. When you factor in the cost per wear, these pieces are actually more affordable than cheap, disposable clothes. 2. Versatility: Bella Dahl’s clothes are designed to be mix-and-matchable, so you can create dozens of outfits with just a few key pieces. This means you’ll spend less money on clothes overall, as you won’t need to buy new pieces for every occasion. 3. Sustainability: By buying Bella Dahl, you’re supporting a brand that cares about the planet. Their sustainable materials and ethical production practices mean you can feel good about your purchase. 4. Holiday gifting: Black Friday is the perfect time to buy holiday gifts for the women in your life. A Bella Dahl Dress or Sweater is a thoughtful, practical gift that anyone would love—and with the sale discounts, you can buy gifts for everyone on your list without breaking the bank.
Final Thoughts: Embrace Comfort, Embrace Style
At a time when fashion is often about trends that come and go, Bella Dahl stands out for its commitment to comfort, quality, and sustainability. Their clothes aren’t just for California girls—they’re for anyone who wants to look and feel their best, no matter what the day brings. Whether you’re running errands, going to work, or celebrating a special occasion, Bella Dahl has a piece that will make you feel confident, comfortable, and stylish.
This Black Friday, don’t miss your chance to bring home a piece of California’s most beloved casual luxury. Head to https://www.belladahl.com/ starting November 18 (for early access) or November 20 (for the public sale) to browse the collection, take advantage of unbeatable discounts, and step into a world where comfort and style go hand in hand.
As co-founder Maria Sanchez says, “Bella Dahl is more than a brand—it’s a way of life. We want our clothes to be with you through all the moments that matter, and we want those moments to feel as comfortable and beautiful as possible.” This Black Friday, let Bella Dahl be part of your story.
